PRODUCT DESIGN
I dont design objects—I design worlds..
KEN
The KEN DOLL , A Kendrick Lamar Collector’s Item
The GNX Edition is more than a doll—it’s Kendrick Lamar’s universe in miniature. From the Dodger blue hat repping Compton pride, to the “Jesus Saves, Gangsters Too” sign, the plastic Black Panther, and a tiny GNX car, every detail nods to Kendrick’s iconic Squabble Up video and his legacy of transformation. This isn’t just a collector’s piece; it’s a cultural moment. Bold. Thoughtful. Unapologetically Kendrick.
CHANEL X GNX
Luxury, reimagined with an edge. The GNX Purse is a provocative blend of industrial grit and vintage elegance, sculpted in sleek black leather with gleaming chrome accents that evoke the untamed spirit of the iconic Buick GNX. Its bold silhouette commands attention, while the quilted interior and polished details whisper Chanel’s signature sophistication.
SZA
“CATERPILLAR”
PUFFER + SLEEPER CONCEPT IDEALLY FOR SZA
The puffer jacket that transforms into a caterpillar-inspired sleeping bag is more than merch—it’s a metaphor. It’s about embracing the in-between. The messy, transformative, vulnerable moments where growth happens. Like SZA’s new album LANA, it speaks to the power of becoming.
Messaging
"Wrap yourself in transformation.
Feel the stillness of the cocoon before the wings."
LANA CONCEPT DESIGN
SZA's use of iconography on her new album LANA is a masterclass in blending visual storytelling with personal transformation, tapping deeply into her audience's emotions and cultural consciousness. Here’s a few earth concepts we as fans would love to see created.